Ensuring Your Account is Compliant

At Mavely, compliance isn’t just about rules—it’s about trust, transparency, and fairness for every Creator. Our Compliance Team is committed to safeguarding creators from impersonation, misuse, and violations that could compromise the experience for everyone.

We’re proud to offer a platform that removes the traditional barriers to affiliate marketing. But with that accessibility comes responsibility—and that’s where compliance and the Compliance Verification process play a critical role.

How the Compliance Team Safeguards You

The Mavely Compliance Team is responsible for:

• Verifying the identity of every creator.
• Ensuring all users adhere to FTC guidelines and industry best practices
• Monitoring for suspicious activity or policy violations throughout your time with Mavely
• Investigating reports of impersonation or misuse.

We conduct two thorough account reviews for every creator:

1. At Sign-Up
2. Before Your First Payout

This two-step verification ensures that we can maintain a trustworthy, secure environment—while keeping opportunities accessible to all.

There are additional reviews that occur throughout your lifetime on Mavely, to ensure adherence to brand terms, and to assess if your strategy is in line with the true spirit of affiliate marketing. It is very important to be transparent with your audience as well as share your genuine experiences with the products and brands you choose to promote. 

If your account is found to be out of compliance or no longer aligning with our brand partners expectation for affiliate marketers, Mavely reserves the right to deactivate your account without further explanation. 
 

Reporting Impersonation, Misuse of Mavely links, or Content Stealing

If you believe another user is impersonating you or using your content on Mavely, please report it immediately using our Compliance Form. 

This form can also be used to report misuse of Mavely links in the event of group spamming, fake profiles, or FTC non-compliance. 

How to Stay Compliant

The best way to ensure compliance is to be fully transparent with who you are, where you promote brands, and by following the FTC guidelines. 

Always:

1. Use your full legal name, correct email, and valid phone number in your account.
2. Complete your payment profile accurately—this is essential for tax filing and payout purposes.
3. Link the social profile you plan to use most often to promote Mavely links.
   - Make sure your profile is active and reflects Mavely’s values
4. Disclose partnerships correctly (e.g., #ad, #sponsored, commission disclosure) and follow FTC guidelines.
5. Respect brand terms and Mavely’s Terms & Policies when posting.
   - Each brand has unique T&Cs that are located within the app. Click on the brand name and then ‘More Info’ to see all relevant information. 

Important: To comply with our policies, please refrain from sharing Mavely links in private paid channels, as this prevents us from verifying link usage and ensuring adherence to FTC guidelines.

Understanding the Compliance Process

After sign-up, accounts are reviewed within 1–3 business days. Based on the review from the Compliance team, your account will be marked as one of the following:

• Your account will be Verified.
• Your account will be placed on Hold and you will be asked for additional information.
• Your account will be Removed.

Verified

The Compliance team has reviewed all of the relevant information and determined you meet the criteria to move on to the next steps. No further action is needed at this stage.

Your account and sales will still be reviewed throughout your lifetime on Mavely.

On Hold

This means the Compliance team has reviewed all of the information and the team is unable to verify that your account meets the minimum requirements to move forward.

Next steps: 

• If your account is placed on hold, you will be automatically emailed instructions detailing the information required to verify your Mavely account. You must respond directly within that email thread.
• If our compliance team does not receive a response within 3 weeks, your account will be removed and marked as unverifiable.

Note: Please be patient. The team responds to emails in the order they are received. Sending multiple follow-ups delays the process, and your emails may be flagged, which can result in removal or delayed verification.

Removed

If your account is removed, the decision is final and irreversible. 

Our compliance team conducts a thorough and extensive review of each case before making any decisions. As a result, there is no appeal process available. You are not permitted to create a new account in the future.

Common Compliance Violations

The following violations may lead to permanent removal from the Mavely platform. This list includes, but is not limited to:

1. Impersonating another creator, including using their content, name, or likeness on your social media profiles
2. Posting under fake profiles, such as using stock images, photos you don’t own the rights to, or using false names etc
3. Sharing misleading captions that don’t reflect your personal experience.
   1. Example: “Run, I bought 10!!!” (if you didn’t actually make that purchase).
4. Failing to clearly disclose paid partnerships—such as omitting “#ad” or “#sponsored” when posting Mavely links.
   1. Disclosures must be clearly visible and placed before the Mavely link—not hidden, placed in the comments, or buried at the end of a post.
   2. A clear FTC disclosure must be included, indicating that you may earn a commission from purchases.
5. Masking or redirecting traffic in deceptive ways.
6. Bidding on trademarked brand terms to gain affiliate traffic (Trademark bidding)
7. Creating multiple Mavely accounts, per our policy, there should only be one account per creator
8. Being directly or indirectly linked to a removed user.
9. Harassment, inappropriate, or vulgar behavior toward Mavely staff.
10. Posting on coupon/transaction websites - Coupon/transaction websites refer to non-social media affiliated pages.
11. Using promo codes not provided by Mavely and pairing those codes with Mavely links.
12. Using forbidden buzzwords such as “glitch”, “error”, "free", or “mistake”

Technical Notes

• VPN use and certain regions may be restricted from accessing Mavely.
• As of March 1, 2025, VOIP phone numbers are no longer supported for verification